The year of 2015 was prodigal in the creation of disruptive technologies. The reinvention of the consumer relation with products and services on one side, and the potential to revolutionize established markets on the other caused the subject of innovation to be widely debated by society. As process facilitators, these technologies introduce a new financial convenience and accessibility to the businesses.
In this article I gather the innovations I consider the ten most disruptive – word coined by Clayton M. Christensen, a professor at Harvard, and presented in his work (“The Innovator’ s Solution”) – and that have represented a breakthrough in standards in 2015. They are products and services that have had the potential to revolutionize the increasingly demanding consumption market this year.
- Autonomous Cars – They have run on the roads of Mountain View, California, and the streets of Austin, Texas throughout 2015. Their launching is not yet official, but the tests are well advanced. Google, Tesla Motors, and Ford have been in a battle to start ahead on this technology that will revolutionize the automobile industry. The launching of vehicles projected to run driverless is promised to happen in 2020.
- Uber – the introduction of this hitchhiking sharing service has had great repercussion in some countries, provoking warm debates. It has caused controversy in Brazil, where conventional taxi drivers have manifested against the service. Uber CEO, Travis Kalanick, in an interview to the “Wall Street Journal” in 2015, declared the intention to substitute all the company’s drivers for autonomous cars. This and other happenings have demonstrated that Uber is a lot more than an applicative facilitator, having provoked a real revolution in its sector.
- Li-fi – This year, the connection that is promising to substitute the Wi-fi has initiated its test phase in Estonia, showing that the use of radio waves for data exchange may be much more efficient and fast. In Tallinn, the capital of the country, the technology has been installed in commercial establishments and residences aiming commercial applications in the near future, as the innovation has been raising increasing interest from investors.
- Electric Skate – The hoverboard, a motorized individual vehicle, caused a stir in 2015. Launched in the United States and imported to Brazil, the equipment has conquered quite a number of users, mostly world-wide known celebrities. Having two wheels and running on battery, the skate substitutes walking and represents a change in people’s mobility in cities.
- Apple Watch – With the launching of the digital clock that can be used to read the news, send messages and organize schedules, Apple has introduced a new usability experience, transferring its operational system directly to the users wrist.
- TransparentTruck – Developed by Samsung, the prototype shown on “Time” magazine has a wireless camera installed in its interior. The images shot are transmitted to a screen at the back of the truck. This way the trailing drivers can see what the truck driver is seeing ahead and beside the truck from a wider visibility radius, and are, therefore, able to pass it more safely.
- Blockchain – It has been some time since the platform blockchain has been operating as a kind of accounting book for all the transactions performed in bitcoin. But this year, the financial industry has increased the use of this technology, as an ally beyond the digital world. An example that deserves prominence is the development of the applicative blockchain integrating the Microsoft Ethereum with the Azure. Financial institutions have embraced this cloud-based computational technology, as the applicative facilitates and reduces de price of the bitcoin technology for banks and insurance companies.
- Holographic glasses – Launched by Microsoft, the augmented reality gadget transforms any place into a virtual environment. The advantage is that the device, besides having a great usability in games, can also be marketed in other sectors, such as the educational, once medical students, for example, will be able to study anatomy in a three-dimensional reproduction.
- Ocean vacuum cleaner – Created by a 19-year old youngster, the Ocean Cleanup Project is intended to clean the plastic garbage of the seas. The project takes floating booms to the Pacific Ocean and uses the sea currents to do its task. Still in the testing phase, the archetypes are working so that in the future, the discarded garbage from the oceans does not exist anymore.
- Drones – This year, the use of drones has reached unimaginable baselines: it has improved the agricultural production, operated in serious accident rescues, shot unknown images and started firming up for commercial purposes. The use of unmanned aviation has recently increased considerably. There is a project in Ruanda for 2016 to build a “Droneport”, that will help take food supplies to the agricultural regions of the country.